About the Author
Dr. Ganna Pogrebna is Associate Professor at the Warwick Manufacturing Group (WMG). She specializes in behavioral data analytics, data-driven decision theory, personal data economy and business models. She has a strong track record in working with SMEs and city councils on a number of data analytics projects.

Smart Data Analytics for Smart Cities

Smart cities are urban regions seeking to utilize innovative information and communication technologies (ITC) in architectural planning and design, creative and cultural industries, and concepts of social


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