Perform Group

Perform Group touches every aspect of the way fans engage with sport. With almost 3,000 employees in over 30 countries, our goal is to change the world of sport for fans, connecting them & bringing them closer to every aspect of the game.

Our goal is to change the world of sport for fans, connecting them and bringing them closer to every aspect of the game.

The way in which fans around the world watch and consume sports is changing and we want to lead that change elevating their experience no matter how, when or where they enjoy it

What we're doing to achieve it

We stream sports to fans directly through DAZN, our unique live and on-demand service, giving them the power of choice.

We partner with the biggest rights holders to help them commercialise and grow their sports around the world.

We produce better, faster, more detailed content for broadcasters, media companies and brands.

We curate the data that underpins the way the best broadcasters cover sport, the biggest teams buy and sell players and the biggest bookmakers offer markets.

We run the world's biggest digital sports platforms, and connect global brands with this audience.