Sr Content Strategist

  • icrunchdata Network
  • Hilliard, OH, USA
  • Jun 10, 2024

Job Description


Location: This position is located at our Dublin, OH campus with hybrid flexibility.

Who we are

Founded in 1999 and headquartered in Central Ohio, we’re a privately-owned, independent healthcare navigation organization. We believe that no one should have to navigate the cost and complexity of healthcare alone, and we’re on a mission to make healthcare simpler and more effective for our millions of members. Our big-hearted, tech-savvy team fights to ensure that our members get the care they need, when they need it, at the most affordable cost – that’s why we call ourselves Healthcare Warriors®.

We’re committed to building diverse and inclusive teams – more than 2,000 of us and counting – so if you’re excited about this position, we encourage you to apply – even if your experience doesn’t match every requirement.

About the role

The UX Content Strategist will plan the content strategy for our solutions, including form of delivery, governing the usefulness and usability of content, ultimately driving the intended experience, behaviors and business goals we set to achieve. The UX Content Strategist will work closely with the product design and delivery teams to bring the vision of the solution to life.

What you’ll do

  • AI-Powered Content Personalization and NLG Integration:
    • Develop and implement AI-driven content personalization strategies to deliver tailored experiences based on user preferences and behaviors.
    • Collaborate with data scientists and engineers to integrate NLG capabilities, enabling automated creation of personalized content at scale.
  • Conversational UX Design:
    • Lead design and development of conversational user experiences powered by AI-driven chatbots and virtual assistants.
    • Define conversational flows and persona profiles to create engaging interactions that anticipate user needs.
  • Content Strategy Development and Optimization:
    • Develop comprehensive content strategies aligned with user journeys, ensuring coherence across all touchpoints.
    • Continuously optimize content strategies based on user feedback and analytics data to drive increased engagement and satisfaction.
  • Content Mapping and Information Architecture:
    • Collaborate with UX designers and architects to map out content structures that support intuitive navigation.
    • Develop content taxonomies and metadata schemas to enhance content findability and relevance.
  • Accessibility and Inclusivity:
    • Advocate for accessibility in content design, ensuring content is perceivable and operable by all users.
    • Collaborate with accessibility specialists to identify and address barriers throughout the user journey.
  • Content Localization and Internationalization:
    • Develop strategies for content localization to ensure cultural and linguistic relevance for global audiences.
    • Work with translation vendors to adapt content for different markets while maintaining brand consistency.
  • Cross-Channel Content Integration:
    • Lead development and implementation of omni-channel content strategies, ensuring consistency across all touchpoints.
    • Integrate content seamlessly across channels and collaborate with cross-functional teams to optimize messaging and branding.
  • Project Collaboration and Management:
    • Serve as a key member of cross-functional teams on website re-platform projects, providing content strategy expertise.
    • Lead content migration projects from start to finish, ensuring seamless transitions to new CMS platforms.
  • Data Analysis and Insights Generation:
    • Analyze metrics to gain insights into user behavior and site performance.
    • Create visualizations to communicate findings and inform content strategy decisions.
  • Documentation and Requirements Gathering:
    • Collaborate with team members to document requirements for new content management systems.
    • Assist in the development of plans for evaluations and proof of concept testing, ensuring alignment with business goals.

What you’ll bring

  • 5+ years of experience leading content strategy in a professional services environment
  • Exceptional organizational skills, with the ability to bring structured thinking to a variety of tools and templates
  • Demonstrated enthusiasm for and understanding of content creation, including best practices and emerging trends
  • Strong understanding of content and design principles and how to apply them to the service-based industry
  • Ability to work on multiple projects simultaneously and prioritize workload
  • Demonstrated experience with interaction design, user experience principles, information architecture and the digital content ecosystem
  • Experience working with user journeys, personas and research
  • Passion for great storytelling and systems thinking
  • Experience in omni-channel strategic development preferred
  • Experience in the healthcare industry preferred
  • Protect and take care of our company and member’s data every day by committing to work within our company ethics and policies
  • Strong administrative/technical skills; Comfort working on a PC using Microsoft Office (Outlook, Word, Excel, PowerPoint), IM/video conferencing (Teams & Zoom), and telephones efficiently.
  • Trustworthy and accountable behavior, capable of viewing and maintaining confidential information daily.




What’s in it for you

  • Compensation: Competitive base and incentive compensation
  • Coverage: Health, vision and dental featuring our best-in-class healthcare navigation services, along with life insurance, legal and identity protection, adoption assistance, EAP, Teladoc services and more.
  • Retirement: 401(k) plan with up to 4% employer match and full vesting on day one.
  • Balance: Paid Time Off (PTO), 7 paid holidays, parental leave, volunteer days, paid sabbaticals, and more.
  • Development: Tuition reimbursement up to $5,250 annually, certification/continuing education reimbursement, discounted higher education partnerships, paid trainings and leadership development.
  • Culture: Recognition as a Best Place to Work for 15+ years, dedication to diversity, philanthropy and sustainability, and people-first values that drive every decision.
  • Environment: A modern workplace with a casual dress code, open floor plans, full-service dining, free snacks and drinks, complimentary 24/7 fitness center with group classes, outdoor walking paths, game room, notary and dry-cleaning services and more!

What you should know

  • Internal Associates: Already a Healthcare Warrior? Apply internally through Jobvite.
  • Process: Application > Phone Screen > Online Assessment(s) > Interview(s) > Offer > Background Check.
  • Diversity, Equity and Inclusion: Quantum Health welcomes everyone. We value our diverse team and suppliers, we’re committed to empowering our ERGs, and we’re proud to be an equal opportunity employer .

  • Tobacco-Free Campus: To further enable the health and wellbeing of our associates and community, Quantum Health maintains a tobacco-free environment. The use of all types of tobacco products is prohibited in all company facilities and on all company grounds.
  • Compensation Ranges: Compensation details published by job boards are estimates and not verified by Quantum Health. Details surrounding compensation will be disclosed throughout the interview process. Compensation offered is based on the candidate’s unique combination of experience and qualifications related to the position.
  • Sponsorship: Applicants must be legally authorized to work in the United States on a permanent and ongoing future basis without requiring sponsorship.
  • Agencies: Quantum Health does not accept unsolicited resumes or outreach from third-parties. Absent a signed MSA and request/approval from Talent Acquisition to submit candidates for a specific requisition, we will not approve payment to any third party.

Reasonable Accommodation: Should you require reasonable accommodation(s) to participate in the application/interview/selection process, or in order to complete the essential duties of the position upon acceptance of a job offer, click here to submit a recruitment accommodation request.

Recruiting Scams: Unfortunately, scams targeting job seekers are common. To protect our candidates, we want to remind you that authorized representatives of Quantum Health will only contact you from an email address ending in Quantum Health will never ask for personally identifiable information such as Date of Birth (DOB), Social Security Number (SSN), banking/direct/tax details, etc. via email or any other non-secure system, nor will we instruct you to make any purchases related to your employment. If you believe you’ve encountered a recruiting scam, report it to the Federal Trade Commission and your state’s Attorney General.

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